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Privacy Policy & Cookies

This is the privacy notice of Dearnleys Limited (www.dearnleys.com). In this document, “we” or “us” refers to Dearnleys Limited.

We are company number 1224188 registered in England. VAT number: 565 5401 39
Our registered office is Units 1-4 Sirdar Business Park, Flanshaw Lane, Wakefield, WF2 9HX.

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This is a notice to tell you our policy about all information that we record about you. It covers both information that could identify you and information that could not.

We are extremely concerned to protect your privacy and confidentiality.  We understand that all users of our web site are quite rightly concerned to know that their data will not be used for any purpose unintended by them, and will not accidentally fall into the hands of a third party. Our policy is both specific and strict. It complies with UK law. If you think our policy falls short of your expectations or that we are failing to abide by our policy, do please tell us.

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We regret that if there are one or more points below with which you are not happy, your only recourse is to leave our web site immediately.

Except as set out below, we do not share, or sell, or disclose to a third party, any personally identifiable information collected at this site.

Here is a list of the information we collect from you, either through our web site or because you give it to us in some other way, and why it is necessary to collect it:

 

1. Basic identification and contact information, such as your name and contact details.
This information is used:
1.1. to provide you with the services which you request;
1.2. for verifying your identity for security purposes;
1.3. for marketing our services and products;
1.4. Information which does not identify any individual may be used in a general way by us or third parties, to provide class information, for example relating to demographics or usage of a particular page or service.

 

2. Your domain name and e-mail address are recognised by our servers and the pages that you visit are recorded. We shall not under any circumstances divulge your e-mail address to any person who is not an employee or contractor of ours and who does not need to know, either generally or specifically. This information is used:

2.1. to correspond with you or deal with you as you expect.
2.2. in a collective way not referable to any particular individual, for the purpose of quality control and improvement of our site;
2.3. to send you news about the services to which you have signed up;
2.4. to tell you about other of our services or services of sister web sites.

 

3. Website usage information
We may use software embedded in our website (such as JavaScript) to collect  information about which pages you view and how you reach them, what you do when you visit a page, the length of time you remain on the page, and how we perform in providing content to you. We do not presently associate such information with an identifiable person.

 

4. Business and personal information
This includes all information given to us in the course of your business and ours, such as information you give us in your capacity as our client.  We undertake to preserve the confidentiality of the information and of the terms of our relationship.  It is not used for any other purpose.  We expect you to reciprocate this policy.

We keep information which forms part of our business record for a minimum of six years. That is because we may need it in some way to support a claim or defence in court. That is also the period within which our tax collecting authorities may demand to know it.

 

5. Cookies

What is a cookie? Cookies are text files containing small amounts of information which are downloaded to your personal computer, mobile or other device when you visit a website. Cookies are then sent back to the originating website on each subsequent visit, or to another website that recognises that cookie. Cookies are useful because they allow a website to recognise a user's device.

Persistent cookies - these cookies remain on a user's device for the period of time specified in the cookie. They are activated each time that the user visits the website that created that particular cookie.

Session cookies - these cookies allow website operators to link the actions of a user during a browser session. A browser session starts when a user opens the browser window and finishes when they close the browser window. Session cookies are created temporarily. Once you close the browser, all session cookies are deleted.

Cookies do lots of different jobs, like letting you navigate between pages efficiently, remembering your preferences, and generally improve the user experience.

You can find more information about cookies at www.allaboutcookies.org.

Google Analytics

This website uses Google Analytics to help analyse how users use the site. The tool uses "cookies," which are text files placed on your computer, to collect standard Internet log information and visitor behavior information in an anonymous form. The information generated by the cookie about your use of the website (including your IP address) is transmitted to Google. This information is then used to evaluate visitors' use of the website and to compile statistical reports on website activity for Dearnleys Ltd.

We will never (and will not allow any third party to) use the statistical analytics tool to track or to collect any Personally Identifiable Information of visitors to our site. Google will not associate your IP address with any other data held by Google. Neither we nor Google will link, or seek to link, an IP address with the identity of a computer user. We will not associate any data gathered from this site with any Personally Identifiable Information from any source, unless you explicitly submit that information via a fill-in form on our website.

Cookies set by Google Analytics:

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For more information about Google Analytics, view their terms of service here: http://www.google.com/intl/en_uk/analytics/tos.html

CMS Cookies

Our CMS (Content Management System) uses cookies to improve the user experience of this website. No personal information is stored in these cookies.

Cookies set by our CMS:

  • PHPSESSID

  • exp_last_visit

  • exp_last_activity

  • exp_tracker

Using web browser settings to manage cookies

The Help menu on the menu bar of most browsers will tell you how to prevent your browser from accepting new cookies, how to have the browser notify you when you receive a new cookie and how to disable cookies altogether. You can also disable or delete similar data used by browser add-ons, such as Flash cookies, by changing the add-on's settings or visiting the website of its manufacturer.

However, because cookies allow you to take advantage of some of the Website's essential features, we recommend you leave them turned on. For example, if you block or otherwise reject cookies you will not be able to add items to your Shopping Basket, proceed to Checkout, or use any of our products and services that require you to Sign in. If you leave cookies turned on, remember to sign off when you finish using a shared computer.

 

6. Information we obtain from third parties
Although we do not disclose your personal information to any third party (except as set out in this notice), we do receive data which is indirectly made up from your personal information, from software services such as Google Analytics and others.  No such information is identifiable to you.

 

7. Use of site by children
If you are under 18, you may use our site only with consent from a parent or guardian.

 

8. Disclosure to Government and their agencies. We are subject to the law like everyone else. We may be required to give information to legal authorities if they so request or if they have the proper authorisation such as a search warrant or court order. 

 

9. Sale of your personal information
Except as specified above, we do not rent, sell or otherwise disclose any of your information to any person outside our business.

 

10. Data may be “processed” outside the UK
Our web sites are hosted in the UK. We also use outsourced services in countries outside the EU from time to time in other aspects of our business. Accordingly data obtained within the UK may be “processed” outside the UK and data obtained in any other country may be processed within or outside that country.

 

11. Compliance with the law
This confidentiality policy has been compiled so as to comply with the law of every jurisdiction in which we aim to do business. If you think it fails to satisfy the law of your country, we should like to hear from you, but ultimately it is your choice as to whether you wish to use our website.

 

12. Removal of your information
If you wish us to remove personally identifiable information from our web site, you may contact us at info@dearnleys.com  To better safeguard your information, we will also take reasonable steps to verify your identity before granting access or making corrections to your information.

 

If you have any question regarding the confidentiality policy, please contact info@dearnleys.com

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